The Range Rover Evoque earned the 2012 North American Truck of the Year award from a panel of 50 unbiased automotive journalists.
North American Truck of the Year is extensively thought-about the most prestigious of automotive product awards as a result of it’s awarded by a jury of 50 automotive journalists, representing magazines, tv, radio, newspapers and websites round the U.S. and Canada. The 50 journalists are unbiased of each other so there isn’t any risk of wooing all of them with out product excellence.
Introduced to Land Rover at the North American Worldwide Auto Present in Detroit January 9, 2012, the award was earned via a collection of votes by the journalists for
automobiles that have been new or considerably modified for the 2012 mannequin yr.
Calling the luxurious SUV a “recreation changer,” the 50 North American Truck of the Year jurors lauded the Range Rover Evoque for its environment friendly however highly effective turbocharged 4-cylinder engine, its “present car” styling, the excellent design and high quality of its interior, its spectacular functionality in all kinds of circumstances, and its “unimaginable driving demeanor” for on a regular basis driving.
The primary Land Rover in a really very long time to make use of a 4-cylinder engine, the Evoque will get an EPA-estimated 28 mpg Freeway. That’s 28 miles per gallon from a Land Rover! How occasions change. But journalists stated the clean turbocharged engine delivers fast acceleration efficiency and works properly with its 6-velocity automated transmission.
The Evoque gained North American Truck of the Year by a large margin: The jurors gave the Evoque 254 factors versus 142 factors for the all-new 2012 Honda CR-V, and ninety four factors for the all-new 2012 BMW X3. To be eligible for the award, a vehicle have to be all new or considerably modified. Additionally competing for the award have been the all-new 2012 Mercedes-Benz M-Class, the new Mini Countryman, and the new Saab 9-4X.
General product excellence and worth have been amongst the issues the journalists thought-about when casting their vote. They measured the Range Rover towards the different automobiles in its class, akin to the BMW X3, Mercedes-Benz GLK, and Audi Q5. They usually think about the influence the vehicle could have on the business and shoppers: whether or not the new vehicle has not directly moved the needle.
“I used to be only one of many jurors who thought the Evoque was a recreation changer,” stated Paul Eisenstein, business watchdog and Bureau Chief of The Detroit Bureau instantly following the awards ceremony. “The Evoque modifications the recreation not only for the producer, clearly it did, nevertheless it additionally modifications the recreation for the business. It suggests you don’t need to do issues the previous approach, with huge engines and really, very heavy automobiles. Even an organization recognized for sport utility automobiles can go in a special path.”
“The Evoque moved the needle greater than any of the different candidates for North American Truck of the Year,” stated Karl Brauer, head of Complete Automotive Rating, which tracks how nicely new automobiles carry out in authoritative testing. “It was a breakthrough vehicle not only for Land Rover however an unimaginable vehicle for the whole class of luxurious SUVs.” The Evoque “has one of the best interior designs I’ve ever seen at any price,” he stated. “This car broke lots of limitations. It put so much of the different automobiles on this class in the mud. They’re going to should attempt rather a lot more durable now that this car is on the market.”
“I think the Evoque greater than some other vehicle this yr is a bellweather not only for the model however for the business,” stated Chris Paukert, government editor of Autoblog.com. “The downsizing effort in the engine and the packaging is basically exceptional. It nonetheless combines all the model’s attributes, the off-street worthiness, the excessive-high quality interior, right into a smaller, virtually present-car package deal.”
Bought via Land Rover retailers, the Range Rover Evoque was launched late summer time 2011 and shortly earned a pile of awards. Amongst them: Motor Development’s 2012 Sport/Utility of the Year, Autoweek’s “Greatest of Greatest” Truck, Street & Journey Worldwide’s Truck of the Year, Decisive Journal’s City Truck of the Year, Vehicle Journal’s 2012 All-Star Award, Greatest Luxurious Compact Car from Automotive Lease Information (ALG), Crossover Automotive of the Year from Bloomberg Information, and was named the Editor’s Selection for SUV by AOL.
North American Truck of the Year is the most essential of these, nevertheless. That is the nineteenth yr of the award, which is run by an organizing committee and funded with dues paid by the jurors. There are not any paid positions. Automakers don’t pay to have their automobiles thought-about or to make use of the awards in advertisements.